ECA Africa trade centre training programme and trade promotion advisory service for 1972

Abstract

The aim of this programme is to prepare officials of trade promotion services and public and private corporations for the responsibilities involved in establishing and operating effective trade services and developing export markets for their products* Each course will consist of four weeks of pre--course supply study work in the participants1-home countries, followed by two week of classroom work at the Africa Trade Centre in Addis Ababa; ten weeks in Geneva and other European cities for classroom work, secondary data studies of European markets and primary market research.